Shopee continues to connect shoppers and sellers into a single community by implementing engaging campaigns and initiatives.
A total of ten prizes, including Overall Brand Champion and PR Team of the Year, were given to Shopee at the recent Marketing-Interactive PR Awards in Singapore for its efforts to generate a lasting positive influence on sellers and consumers across the region. Silver was awarded to Shopee's Consumer Protection Campaign in the Philippines in the Best Crisis Management category.
The Marketing-Interactive PR Awards honor the best-performing campaigns and organizations in the public relations and communications sector in 42 categories. Southeast Asia, South Asia, and the ANZ areas are all encouraged to participate. Each entry is carefully evaluated by seasoned public relations and communications experts from across the region.
Shopee PH's Consumer Protection Campaign was designed to combat the rising number of fraudulent cases by educating consumers on how to identify online scammers. It utilized Shopee's extensive social media platforms and in-app features to educate consumers on what to look out for to ensure a safe shopping experience. Shopee Philippines has also teamed with third-party logistics providers to educate users on the best practices for safe online buying.
Other regional efforts that received accolades include Shopee Supports Local, which won a gold award for encouraging local businesses, and Shopee Vietnam's Kindness Care Package, which won a bronze award for best CSR Communications Category. The Marketing-Interactive PR Awards also acknowledged Shopee's 11.11 Big Sale Campaign, which received one gold and two bronze awards, as well as The Connecting Businesses with Technology Campaign, which received a silver medal for Best PR by an In-House Communications Team.
Martin Yu, Director of Shopee Philippines, stated, "Everything we do is driven by our objective to improve the lives of the underserved through technology, whether they are consumers, vendors, or communities." We are tremendously honored that our efforts have been acknowledged, and we will continue to use our platform to positively influence others around us."
Shopee is continuously on the search for young, impact-driven tech talent. Visit https://careers.shopee.com.ph/ to join our expanding team today.
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